Once I understand how content marketing works, and customers come to my website, how do I get them to know my product or how do I sell them what I need? As I mentioned, the content created should be educational and of value to potential customers. Remember, put banners or advertising buttons around it. Two cases where you can understand this are two important retailers: almacenes éxito, d cencosud (jumbo, easy and metro stores, among others), which has a pet club the first, you can see the handling of the call to action in the lateral spaces of each text.

In the second, the objective is to retain the brand’s audience around content of value to them. You will always have the lateral or inferior spaces to promote what you want or need. However, do not forget that if they are already on the website, you can encourage them to learn about your company or brand. If I need contacts (leads) how can I achieve it? You must consider to understand how content marketing works , that the objectives Honduras phone number you have will define the content formats that you should use. If what you need are leads, we recommend that you use formats such as e-books, guides, lists and webinars, among others. Using this type of content forces people to register to access this information.

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When they do, you will have made contact with a potential customer. Does a lead cost more for content than for advertising? The cost of a visitor for content can be up to 99% cheaper than for paid advertising (google ads or facebook ads). Is a visitor more expensive for content than for advertising? The cost of a visitor for content can be up to 99% cheaper than for paid advertising (google ads or facebook ads). Once I understand how content marketing works, can I know if it is expensive to produce content? By now I hope you have understood how content marketing works for businesses.

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F you have to hire a person to do the content, the cost can be high. However, there are companies like us that can help you. At wearecontent there are more than 4,000 registered content providers, of which just over 3,500 are text providers . The rest are from audio, video, photography, translations and design such as infographics and illustrations. In addition we now have our wearecontent video unit . Keep in mind that an article on wearecontent starts from us$20 and is made by specialized people. The more experience and length is more expensive. To give you an idea, a plan of four articles a month of 250 to 500 words, written by an editor with more than three years of experience, can cost you us$156.

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If you analyze, it is very affordable for any type of company. If you want to buy a single item you can do it, there is no minimum quantity. Try the wearecontent platform, enter here . We give you 78 dollars to start. In addition to the content, what other costs should I consider? To understand how content marketing works , we cannot ignore distribution, which is essential. Consider an additional us$20 or us$30 for each piece for advertising those contents. For its distribution, we recommend that you use native advertising. If you want to deepen enter this text what is native advertising .

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