With this Macedonia WhatsApp Number List will be able to apply the structured data tag that will fit perfectly with your industry, where your competitors will have gone no further than a generalist Organization type tag. For example, a zoo website might generate a Zoo-type Schema tag, which no other generator provides. If you publish podcasts, this tool also allows you to generate a PodcastEpisode type tag to encourage Google to display your podcasts as a featured snippet.Finally, the question you need to ask yourself would be: “will the integration of structured data tags make me more visible than my competitors in SEO?” “.

If everyone integrates the same types of tags, the SEO impact will be zero compared to your competition. On the other hand, if you help Google to identify your entity by implementing an ultra precise tag that your competitors do not integrate, you will give your pages a slight competitive advantage in SEO.If you are faced with a situation where you are hesitating between using a 301 redirect or a canonical tag for your SEO, this article is for you. The objective will be to identify when the implementation of one or the other will be the most judicious.

301 redirect vs. Canonical: When to use them?

Before highlighting the differences between the 301 redirect and the canonical tag , let’s try to define them simply.A 301 redirect is used to permanently redirect one URL to another. From a user point of view, when typing one URL, the 301 redirect will cause one to land on another. No content will be loaded on the original URL, we will just redirect to the new URL displaying content.If you start redirecting a very large number of URLs on your site, you will be straining your server, which could affect your page speed performance .

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However, with the use of a CDN, good caching setup, coupled with strong site technology, you shouldn’t have to worry about this. Regarding setting up a 301 redirect, there are a lot of ways to do this. But if you are on Apache we strongly recommend that you set up your redirects directly in your .htaccess file. You can also set up your redirect in the source code via a scripting language, but our recommended method is still through the .htaccess file. Note that if you use WordPress, you will easily find plugins that will allow you to establish redirects directly in your interface, without any technical knowledge.

Canonical or redirection?

Introduced by Google in 2009 , the canonical tag offers webmasters the possibility of indicating to search engines a URL to be preferred over another, for indexing, when the latter present similar content.We’ll get to that later in this article, but overall, if you’re worried about generating duplicate content due to pages that are too similar in content, using the canonical tag may be relevant.

For example, if you sell a black winter dress available in several sizes on your site and the latter generates a dedicated URL for sizes S, M, L and XL, and therefore, pages showing exactly the same information on the product (only the size varies), you can place a canonical tag within these “size” pages with the general product page URL as the URL. Thus, Google will not take into account for indexing and SEO your “size” pages but only the main URL of the product page .The canonical tag is placed in the <head> section of your site and is integrated like Before delving into the details, it’s important to keep in mind that when we are going to this is of course 301.

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